4 Pinterest Marketing Tips for Your Small Business’ Pinterest Success

Image of a person holding a tablet with Pinterest on it

Pinterest marketing can be one of the most effective ways for small businesses to drive traffic. It has been growing in popularity and now ranks as the third-most-popular social media site, according to a study by Pinterest.

Pinterest isn’t just for moms anymore – in fact, Pinterest is perfect for any small business looking for more exposure on its products or services!

The best part?

Pinterest is addictive, and you don’t need much time to find success with Pinterest marketing.

All you need is 1 hour a week, 10-15 pins per day, and you’ll see your monthly views increase dramatically!

A Guide to Growing on Pinterest

The best way to schedule Pinterest posts for your small business is through Pinterest’s partner, Tailwind*. Tailwind makes it easy to create Pinterest posts and schedule them ahead of time with just one click – so you don’t have to worry about forgetting!

Create multiple boards and pin one post up to 10 relevant boards. Pinterest doesn’t allow you to pin the same thing twice, so be sure and use 10-15 unique pins per day. Pinterest also recommends scheduling your Pinterest posts one week in advance at a minimum.

Simple Tips for Visual Pin Perfection

Creating Pinterest graphics is a great way to increase engagement on your Pinterest boards. Not only do Pinterest graphics add visual interest, but they also help to break up long blocks of text and make your pins more eye-catching.

When creating Pinterest graphics, it’s essential to keep a few things in mind.

  1. Keep your Pinterest graphics simple – you want them to be easy to read and understand at a glance.
  2. Use fonts and colors that are both eye-catching and complementary.
  3. Make sure your graphics are in line with your branding.
  4. Always use high-quality images – poor-quality images will only hurt your branding and credibility.

If you’re not sure how to create these pins, here is a board to get some inspiration.

A tablet with a header box that says Pinterest Marketing for Small Business Success Blog - Lisa Lam-Phaure

Pinterest Ads Can Help Increase Your Sales

This platform, Pinterest, can be used for business or personal reasons – and Pinterest Ads are a great way to reach new customers. Pinterest Ads are effective because they are visually appealing and more likely to be clicked on than traditional ads.

What’s more, Pinterest Ads are affordable and can be targeted to specific demographics, making them an ideal way to reach new customers. In fact, recent studies have shown that Pinterest Ads convert at a rate of 2.5 times better than traditional ads!

If you’re looking for an effective way to reach new customers, Pinterest Ads are the way to go!

Pinterest Marketing Increases Revenue and Web Traffic

Pinterest Marketing for Small Businesses- It just works!

If you want help creating graphics or setting up a successful strategy using Pinterest ads so you can optimize your small business Pinterest marketing, consider using a Pinterest marketing agency like ours for maximum impact. We love Pinterest and are experts in the field- so trust us when we say Pinterest marketing should be a crucial part of your small business success plan!

Are you looking for more information on Pinterest marketing? Feel free to contact me today to learn more about how Pinterest marketing can benefit your small business!

Disclosure: Some of the links in this post/ content are affiliate links and if you go through them to make a purchase I will earn a commission. Keep in mind that I only share about companies that I truly believe in.

hello & welcome.

I’m Lisa Lam-Phaure. I’ve been obsessed with marketing for over 10 years and counting. 

I would love to help your business create more impact with an intentional digital marketing strategy based on your business analytics, market analytics, and a splash of creativity.

P.S. My last name is pronounced “Lamb Four.”

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